What Justin Johnson and his internets do in jolly ol' Los Angeles

PLEASE NOTE: I DO NOT OWN OR CONTROL THE TUMBLR HANDLE "JUST" - I HAVE NO IDEA WHY THEY LINK TO ME. DON'T BOTHER SENDING ME A MESSAGE ABOUT THAT URL.

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18th June 2012

Photo reblogged from josh heller! with 14 notes


If you are looking to get retweeted and nobody picks your tweet up within the first hour, chances are that nobody ever will. Only 1.63% of all retweets happen in the second hour and a minuscule 0.94% in the third hour. The same is true for @replies, too; 97% of all replies happen within the first hour.

I can attest to this. The things I’ve made that have BLOWN up have ignited within the first couple minutes. Very few delayed reactions. Either it sings, or it doesn’t.

If you are looking to get retweeted and nobody picks your tweet up within the first hour, chances are that nobody ever will. Only 1.63% of all retweets happen in the second hour and a minuscule 0.94% in the third hour. The same is true for @replies, too; 97% of all replies happen within the first hour.

I can attest to this. The things I’ve made that have BLOWN up have ignited within the first couple minutes. Very few delayed reactions. Either it sings, or it doesn’t.

  1. willhutson reblogged this from peterwknox and added:
    This sort of shelf life is similar in Facebook—but what’s interesting in twitter is that the community tolerates a TON...
  2. peterwknox reblogged this from justin
  3. justin reblogged this from heller and added:
    I can attest to this. The things I’ve made that have BLOWN up have ignited within the first couple minutes. Very few...
  4. heller posted this